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The charity collector knocked on the door. I prepared for her sales pitch, but it didn’t come. Instead, she asked to leave a brochure. I
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The charity collector knocked on the door. I prepared for her sales pitch, but it didn’t come. Instead, she asked to leave a brochure. I
There’s a misconception that email marketing sucks. Why? Because we’re all tired of getting lousy emails from businesses trying to sell us stuff. But don’t shoot the messenger.
Heard of bottle flipping? It’s the latest craze, where participants flip a water bottle repeatedly, in an attempt to have it land on it’s bottom.
Do you like being sold to? If you ask me, there’s nothing worse than dealing with pushy salespeople. And that’s why sales can be a dirty word. Heck –
Yesterday, I drove to the supermarket. When I indicated to turn right into the supermarket carpark, a car coming towards me went to turn in also.
Drowning in a sea of competition? If so, it’s time to ask – what makes your business different? When I first studied marketing, I remember learning
It’s a scary time of year right now. Halloween. End of year deadlines. Evil clowns. Presidential elections. The list goes on. But I must say
Heard of Outward Bound? It’s kind of hard to explain, but let’s just say it’s an outdoor adventure course that’s designed to push it’s participants to the limit.
Heard of Search Engine Optimisation? I won’t bore you with the details, but the thinking is that it’s possible to improve where your website sits
I’m not saying you shouldn’t use Google Adwords. I’m saying it’s the last thing you should do. You see, most businesses use Adwords when they’re looking for
Serious about Instagram? If so, today’s article is for you. It’s a summary from a recent interview with two leading Instagrammers – @tastefullytash and @vividsportswearoffical. Read on to learn
Serious about competing online? If so, you need to make a decision about your website… – Will you treat your website as a project? – Or will
When I first started Likeable, I was all about social media. I could see the opportunity for NZ businesses, and I knew that most simply
Growing your business? If so, you need to know about the Bathtub Theory – especially if you’re having trouble keeping up with the fast-changing digital-marketing landscape. Introducing
Are you up-to-speed with digital marketing? Without further ado, here are 4 things I’ve learnt about digital marketing over the last 4 years at Likeable. 1. Your
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