Category: Digital Marketing

Category: Digital Marketing

Rotovegas

Rotorua is famous for its mountain biking. In the redwoods alone, there are over 100 trails to choose from, with more than 150 kilometers of

The willow tree

There’s a park beside my house. In the park, there’s a ginormous, 60-year-old willow tree. And everyone loves it. The willow’s branches are long and

Subliminal Advertising

Have you seen the movie Inception? Leonardo DiCaprio stars as a professional thief who steals information by infiltrating the subconscious. And as the movie goes

Right tool, right job.

I’m no mechanic. But I know the difference between a spanner and a screwdriver. Each tool is for a certain purpose. I get that. Marketing

Yes, Yes, No

The charity collector knocked on the door. I prepared for her sales pitch, but it didn’t come. Instead, she asked to leave a brochure. I

Shooting the messenger

There’s a misconception that email marketing sucks. Why? Because we’re all tired of getting lousy emails from businesses trying to sell us stuff. But don’t shoot the messenger.

The latest craze

Heard of bottle flipping? It’s the latest craze, where participants flip a water bottle repeatedly, in an attempt to have it land on it’s bottom.

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