Company mantra
“No one is to sell anything.” That’s the mantra of a company we’ve just started working with, and I must say – it’s refreshing. Instead
“No one is to sell anything.” That’s the mantra of a company we’ve just started working with, and I must say – it’s refreshing. Instead
I have 3 advent calendars at my place. One for each Son. Our youngest pays little attention to the date and has eaten all of
My friend Brad hit a hole in one last month. It was on the 11th hole at the Australian Open, and he won a luxurious Tag
Heard the latest Macklemore song? It’s called Good Old Days, and it’s getting thrashed at my house. The song suggests that in the future, we’ll
I have a mate who likes fishing. Let’s call him Tom, because that’s his name. Tom likes getting out in the boat, and dropping his
The world has changed. Well, the online world has at least – especially when it comes to the copywriting on your website. You see, in the past,
Wondering where to advertise online? The answer depends on whether you sell a want or a need. For example, if you sell something that people
Heard of Lucky Lucky Noodle? It’s a pop-up noodle cart that’s leveraging social media, and from what I can see, it’s going pretty well for
“The essence of strategy is choosing what not to do” – M. Porter. I freak’n love this quote. Because it’s super relevant with digital marketing.
The property market was crazy 2 years ago. I know this, because my wife and I were trying to buy a house at the time.