Staying active on social media is a tough ask.
Especially when every social media expert tells you to be on Twitter, Pinterest, Facebook, Instagram, Google+ and Snapchat (phew!)
Does this sound like you?
- You can’t remember the last time you logged into Pinterest
- You’ve got a Twitter icon on your website, but your last tweet was in June 2011
- You’re on Instagram, but you’ve never even made a post!
Yes, it’s hard to keep up – but abandoning ship can be a bad look, so here’s what to do instead.
Tell the truth.
That’s right. Tell your friends, fans, followers and fellow-pinners that you’re not active anymore. The bio section of your social media account is a great place to do this.
Declaring your social media ‘in-activity’ is great because:
- It explains why you haven’t posted anything recently
- It lets people know not to an immediate reply from you on this platform
- It’s an opportunity to direct people somewhere more active (eg, your website or blog)
Looking for an example?
Here’s how I phrase my bio on Twitter and Pinterest.
Hopefully these examples will help you to create a bio that better describes your social media presence, so you can focus on one or two social media channels and do them well.
Cheers! Dan
